To explore new ways of working with Claude, I have created this product video about a Mini that doesn’t exist—a special edition of a “vintage Mini” but with the features of a modern one—which I’ve called the Mini Heritage Edition.

A fun and lighthearted commercial about the iconic car and its two different colour versions, depicting a “battle” between a man and a woman, who want to have it their way. It also includes a small cameo from two of my favourite British actors.

By connecting Claude with Higgsfield and Magnific through their respective MCPs, I’ve tested a new workflow that has many advantages but also some drawbacks, since it can be extremely expensive. But the truth is that it’s very powerful creatively speaking, since the linear process we creatives have always followed which we can summarize in concept–idea–script&art direction–production, now can be altered.

The abundance of creative paths, details, nuances and possibilities that emerge when working this way is simply amazing.

Disclaimer: Mini is a registered trademark that has in no way participated in this video. This is solely a personal exercise to practice with AI tools and has no commercial purpose whatsoever.